First PSB Business Conference empowers and connects students

The Pilon School of Business (PSB) and Sheridan’s Alumni Office joined forces to find ways to promote the Sheridan community while preparing students for the job market. The result was the first PSB Business Conference, which took place at Hazel McCallion campus in early April. Sponsored by the Royal Bank of Canada and Candybox Marketing, the event included an exciting line-up of keynote speakers, program specific breakout sessions, and networking opportunities.

“We spent several months planning the conference to ensure that we brought a great experience to students, faculty and alumni. Our goal was to provide opportunities for everyone to learn from each other and connect,” said Crystal Bennett, Manager of Student Engagement at PSB.

A couple of highlights of the conference were the keynote speakers, both Sheridan alumni. First, Darrell Keezer, CEO and Founder of Candybox Marketing, spoke about digital marketing; encouraging students to seek innovation and be disruptive. Nicole Moore, a nurse and inspirational speaker, gave the second keynote talk about her life-changing experience as a shark attack survivor.

In-between the main talks, participants were able to attend breakout sessions, which included: Personal Branding with Stephen Sills, Human Resources with Lea Romanelli, and Fostering Innovation with Faraz Ahmadpour.

The Career Centre also hosted a networking boot camp, giving students tips and ideas about how to create opportunities for networking and how to approach potential connections.

The packed schedule concluded with two panel discussions. The first one was focused on entrepreneurship and included alumni Dominic Gallego, Manny Kandola and Brandon Grosvenor as panelists. The second panel focused on Human Resources and consisted of alumni Alanna Meyers, Vikram Mitter and Adam Baines.

Another group of PSB students got the opportunity to participate in a round table networking session with alumni from Sheridan’s Business Hall of Fame – these are individuals who are trailblazers and leaders in their industries. You have probably already seen their portraits in passing on the walls within the college. In attendance were, Randy Pilon (Virox Technologies Inc.), Karen Janes (Aritzia) and Darrell Keezer (Candybox Marketing) who spent over an hour getting to know students and sharing details about their career experience. Sandy McKean (Dean of PSB) and Faraz Ahmadpour (Virox Technologies Inc.) were also special guests in attendance whom the PSB students were able to connect with.

In addition to all the sessions and talks, participants enjoyed dinner and snacks. At the end of the evening they indulged in ice cream made on the spot with liquid nitrogen by the Ice Cream Lab, and were able to partake in a closing networking reception.

A special thank you to Professor Victoria Renton’s Professional Edge classes for their support and dedication to making this event a success.

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