Good Luck to the 2016 O.C.M.C. Team

After months of practice, the Sheridan Ontario Colleges’ Marketing Competition team is heading to Kitchener/Waterloo Thursday afternoon to compete with 12 other Ontario colleges.  The event is being hosted by Conestoga College this year. The competition is composed of eleven events. Eight case challenges prepared by students in pairs, two individual events and one team event called the Quiz Bowl. The Quiz Bowl event is the traditional kickoff for the competition. Teams of students are presented with questions on both traditional and current marketing knowledge.

The 2016 O.C.M.C team is compiled of Business Administration – Marketing and Advertising & Marketing Communications – Management students. Below is a list of all the team members and the faculty coaches.

Case Students Coaches 
Marketing Jasmeen Sagotra, William Lam Georgia Mello
Integrated Marketing Communications Brooke Verbeek, Jason McGregor Cathryn Oliver
Marketing Research Arden Brown, Muhammad Kohja Stacey Sheehy, Crystal Bennett
Retail Codie Black, Abdullah Shabeeb Allan Linklater
Entrepreneurship Jonathan Sharpe, Montana Kingsbury Michelle Guile
Direct Marketing Kadijah Francis, Esseence Penaloza John Cooper
International Marketing Ben Spreekmeester, Sheldon Samlall Carol Bureau
Prospect Pitching Jerome Knight, Codie Black Karen Booth
Sales Presentation Adam Madill Keith Barnwell
Job Interview Samantha Botelho Crystal Bennett, Karen Booth
Quiz Bowl Jordan Grant, Hailey Seabrooke, Tamara Iacobucci, Daphne Faubert Lorraine Cipparrone, Marianne Sy-Lucero

Teams began preparing for the competition in April but it came time to buckle down in September when most teams started their 3 hour weekly training period with their coaches that could include lessons, case preparations and presentations.


This is Montana Kingsbury first year on the OCMC team as he is in his second year of the Advertising & Marketing Communications – Management program. Over the last three months he has worked alongside Jonathan Sharpe, a veteran to the competition. Being coached my Michelle Guile the team has had the opportunity to develop their presentation and critical thinking skills. When talking to Montana about the experience he says “My experience with O.C.M.C. has been amazing! It is a great way to put something interesting on your resume to make you stand out, I highly recommend participating.”

Good luck to the team this weekend at the 2016 O.C.M.C event! We are cheering you on! #BestinBlue

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