Miscalculation affords Advertising students a Bronze in OCMC Integrated Marketing Communications Event

Kylie Dalgliesh and Dane McBurnie, Bronze winners in Integrated Marketing Communications at OCMC 2011

It took a while, but finally after several months, an OCMC 2011 event results miscalculation was rectified and Sheridan Faculty of Business students Kylie Dalgleish and Dane McBurnie were awarded Bronze in the Integrated Marketing Communications event at the recent Ontario Colleges’ Marketing Competition 2011.

The late award was also made sweeter as both Dalgleish and McBurnie will graduate from Sheridan’s Advertising program this spring. They received the Bronze award in the Integrated Marketing Communications event at OCMC 2011 coached by Advertising Program Coordinator Peggy Barnwell.

McBurnie accepted the summer internship being offered by Cundari, where he will be working on the accounts team, dealing primarily with BMW.  Dalgleish is an Account Coordinator / Dealer Marketing Specialist with Jan Kelly Marketing.

“Once the disbelief passed and I started making phone calls to my family and friends about my award, the excitement and validation was almost overwhelming. We did a great job, after believing that we had not. A stage and a cheering crowd would have been nice aesthetics, but after it’s all done, the trophy is on my desk, and I know our hard work has paid off,” said McBurnie.

“The Ontario Colleges’ Marketing Competition is a remarkable experience that helps you grow as a student and as an individual. It is a once in a lifetime opportunity that not everyone gets to experience,and it opens a world of possibilities, said Dalgleish.

The Ontario Colleges’ Marketing Competition is an annual event sponsored by college publishers and marketing agencies to promote marketing skills and provide an arena of competition for Ontario college students.

The Sheridan OCMC 2012 team has already been chosen and is currently working with their faculty mentors to prepare for the intense competition at the annual event under the guidance of Annie Tarzi, Sheridan’s OCMC coordinator this year.

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